The headlines trumpet the gains the cyberthieves are making, through any number of schemes — ransomware, email scams, “phishing” attacks, account takeovers.

As so much of daily life has moved online, as we transact and interact more across digital channels, the fraudsters have taken notice, fine-tuning their efforts to make off with ill-gotten gains from individuals and companies.

In the recently released report “The Next Wave: The Business Adoption of Digital Fraud Solutions,” done in collaboration between PYMNTS and Equifax, it’s hardly the case that the companies themselves are sitting idly by. The data show that 43 percent of companies, as represented by more than 300 decision-makers, plan to invest in digital authentication solutions in a bid to better protect consumers’ data. But there’s a strategic role for that investment strategy. About two-thirds of respondents believe that harnessing technology to verify and authenticate…

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