Consumer advocates say that retailers need to pitch in to protect consumers from fraud.

Kane In Your Corner reported last week about John and Claire Malecky, who lost more than $100,000 to a gift card scam.

Scammers pretending to be with the fraud department convinced the Maleckys that their bank accounts had been hacked and that they needed to withdraw their money, buy stacks of gift cards, and give them the codes on the back.

“There were days when I bought $14,000 worth of cards,” John Malecky recalled.

Kane In Your Corner spoke with some advocates who said that retailers should flag it if someone purchases multiple gift cards worth the maximum amount. Many News 12 viewers wrote in wondering why the fraud departments did not pick up on the extensive purchases like credit card companies do.

“It’s on the companies that are involved in selling and processing these gift cards to…

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